Sticker.ly – Sticker Maker

by Naver Z Corporation

4.4 2.3M+ reviews
335M+ Installs
04/12/2019 Released
Sticker.ly – Sticker Maker icon
Sticker.ly – Sticker Maker icon
Communication

Sticker.ly – Sticker Maker

by Naver Z Corporation

4.4 2.3M+ reviews
335M+ Installs
04/12/2019 Released
Sticker.ly – Sticker Maker screenshot 1
Sticker.ly – Sticker Maker screenshot 2
Sticker.ly – Sticker Maker screenshot 3
Sticker.ly – Sticker Maker screenshot 4
Sticker.ly – Sticker Maker screenshot 5
Sticker.ly – Sticker Maker screenshot 6

Ratings Breakdown

4.4 ★★★★★ 2.3M+ ratings
5 78%
4 6%
3 3%
2 2%
1 11%

Data from Google Play at the time of writing.

What This App Does and Who It’s For

Sticker.ly is a sticker-making tool for WhatsApp and Telegram that lets you cut stickers out of your own photos and videos, browse a massive library of premade meme and animated sticker packs, and export everything straight into your chat apps. It’s aimed at casual chatters who want personalized or trending stickers rather than the generic ones baked into WhatsApp. With hundreds of thousands of packs covering TV shows, anime, celebrities, and memes, it’s really built for people who message a lot and want their sticker game to stand out.

Creating and Customizing Stickers in Practice

The core cutting tool works as advertised – you pick a photo or video, the Auto Cut segmentation technology (powered by SenseTime) trims out the subject, and you can add captions, resize, and rotate before saving. Users confirm the free version is usable, with one reviewer saying they’re ‘loving the app’ and can ‘enjoy all the options by watching ads.’ The account-based system is also a genuine plus since it keeps your packs tied to your profile instead of getting lost if you switch phones.

Where the App Falls Apart for Regular Users

The biggest complaint across reviews is that exported stickers stop working in WhatsApp after a while, forcing users to reopen the app, re-download entire packs, and sit through ads again just to restore something that already worked. Multiple reviewers also report that adding sticker packs to WhatsApp simply fails – the app claims the pack was added, but it never actually appears, with one user noting the only workaround is adding stickers one at a time to ‘My stickers’ instead of as a full pack. On top of that, a recently added paywall now blocks the sticker backup feature, which several long-time users say used to be free.

The Ad Situation Is a Real Problem

Ads are the most consistently frustrating part of the experience. Reviewers describe having to watch three separate ads just to add a single sticker, and say the ads can’t be skipped or fast-forwarded, calling the wait ‘intolerable’ given how long some ads run. This directly undercuts the appeal of the free tier, since the app is technically usable without paying but only if you’re willing to sit through repeated, unskippable video ads for basic actions.

Smaller Annoyances Worth Knowing About

Search functionality is another weak spot – one user typed the exact name of a sticker pack and still couldn’t find it. There’s also no way to move a sticker between albums without re-uploading it from scratch, which is a tedious workflow limitation for anyone managing multiple packs. Paid stickers are also called out as overpriced by at least one reviewer, adding to the sense that monetization choices are getting in the way of the core product.

Who Should Actually Download This

If you only need to make a sticker pack occasionally and don’t mind ads, Sticker.ly still delivers on its main promise of turning photos into usable WhatsApp stickers with a huge library to browse. But if you’re a heavy daily sticker user, be prepared for stickers that randomly stop syncing to WhatsApp, packs that fail to export properly, and an ad load that’s genuinely hard to tolerate. Casual users curious about custom stickers can get value here; power users who want reliability should go in with lowered expectations.

Pros

  • Huge library of animated sticker packs
  • Simple photo-to-sticker cutting tool
  • Account-based system keeps stickers saved
  • Usable free tier with ad-supported features
  • Lets you follow favorite sticker creators

Cons

  • Stickers often stop working in WhatsApp
  • Unskippable ads required for basic actions
  • Sticker backup now paywalled for some users

What Real Users Say

Amaris Nomura 2/5

“Love that it's account based so you don't lose your stickers and can easily find others, but the issue is that after some time, the stickers stop being usable on WhatsApp. I have to go back to the app and re-download all of my sticker packs (and re-watch ads too) after a while, which is annoying. Other apps have the…”

👍 120 found this helpful
Oluwole Jolaawo 1/5

“22/11/2022: Gave this app 5 stars before, but the recent updates have been absolutely horrible. The option to update sticker packs is gone, and I can't find a good chunk of my stickers anymore. So annoying. 10/05/2026: The option to back up stickers has always been free. now it's stuck behind a paywall. Meaning the next time I change my…”

👍 34 found this helpful
Umm Sarib 5/5

“loving the app. most amazing thing is they allow is to use free version and enjoy all the options by watching add .”

👍 21 found this helpful

Reviews sourced from Google Play, selected by helpfulness at the time of writing.

App Info & Permissions

Developer Naver Z Corporation
Content rating Teen
Contains ads Yes
In-app purchases $3.49 - $34.99 per item
Installs 335M+
Released 04/12/2019
Price Free

Permissions this app requests

📱 Device ID & call information Read phone status and identity
📞 Phone Read phone status and identity
🖼️ Photos/Media/Files Read the contents of your USB storage; modify or delete the contents of your USB storage
💾 Storage Read the contents of your USB storage; modify or delete the contents of your USB storage
📶 Wi-Fi connection information View Wi-Fi connections

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Frequently Asked Questions

1

What is Sticker.ly - Sticker Maker?

Sticker.ly is a mobile app that lets you create custom animated and static stickers from your own photos and videos for use in WhatsApp and Telegram. It also offers a large library of premade sticker packs covering memes, TV shows, anime, and more. Users can follow creators, customize captions and sizing, and export finished packs directly into their chat apps.

2

Is Sticker.ly free to use?

Yes, the app is free to download and use, but many features are tied to watching ads, including adding stickers to WhatsApp. Some users report needing to watch multiple ads just to add a single sticker pack. A previously free sticker backup feature has also reportedly been moved behind a paywall for some users.

3

Why do my Sticker.ly stickers stop working in WhatsApp?

Several users report that exported sticker packs work initially but then stop functioning in WhatsApp after some time, requiring them to reopen Sticker.ly and re-download the packs. This appears to be an ongoing syncing issue rather than a one-time bug. There's no official fix mentioned beyond re-adding the packs manually.

4

Can I move stickers between different packs in the app?

Currently there's no built-in way to move or swap a sticker from one album to another without re-uploading it from scratch. This has been flagged as a workflow limitation by users managing multiple sticker packs. It remains a requested feature rather than an existing function.

5

Is Sticker.ly reliable for adding sticker packs to WhatsApp?

Reliability is inconsistent according to user reports - some users say the app confirms a pack was added but it never actually appears in WhatsApp. A common workaround mentioned is adding individual stickers to 'My stickers' rather than trying to export a full pack at once. This makes the process more tedious than it should be for a core feature.